Ops Playbooks

CRM Follow-up Automation Template

Create follow-up tasks when deals or prospects go quiet.

Template snapshot

PlatformCRM plus n8n
InputStale deal or contact
OutputTask and suggested follow-up
BuyerB2B sales teams, agencies
ComplexityMedium

What it solves

Pipeline leakage often comes from missed follow-ups. This workflow watches for stale records and nudges the owner with context.

Core workflow

Query stale deals, check last activity, generate a suggested message, create a CRM task, and notify the owner.

Limits

It should not spam prospects automatically. The safer first version creates internal tasks and drafts instead of sending messages directly.

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